CORPORATE ETHICS AND STRATEGIC LEADERSHIP: A LOOK AT THEEXAMPLE OF KO RU PHARMA

Abstract

Annotation: The article discusses the basic principles of corporate ethics, cultural aspects supporting an ethical approach, as well as its importance and interaction with strategic leadership in the context of the successful pharmaceutical company Koru Pharma. This study analyzes the role of strategic leadership in shaping the direction of the company, with specific examples of solutions and their impact on success. The article discusses the relationship between ethics and strategic leadership, as well as overcoming the challenges faced by the company, summarizes the importance of the considered aspects and suggests prospects for their development in the future.