Machine Learning Methods for Fake Review Detection
DOI:
https://doi.org/10.62687/mc7yq005Keywords:
fake reviews, machine learning, Naive Bayes, Random Forest, TF-IDF, text processing, sentiment analysis, text classification, artificial intelligence.Abstract
This paper investigates the problem of automatically detecting fake reviews of products and
services using machine learning methods. The rise of online commerce has made it necessary to develop
reliable tools for identifying deceptive reviews that distort consumer perceptions and damage businesses'
reputations. The study explores text analysis and basic classification methods using algorithms such as
Naive Bayes and Random Forest, employing TF-IDF text representation. The paper presents a comparative
analysis of these methods and discusses their effectiveness in terms of accuracy, precision, recall, and F1
score.